Archive for the ‘Mercedes’ Category

Mercedes Launches S350L & S350 CDi L BlueEFFICIENCY

Friday, January 29th, 2010 |

Mercedes India has launched the S350L and the S350 CDi L BlueEFFICIENCY in India. The 2010 S-Class offers features designed to provide highest levels of comfort and safety to its occupants. Features like Advance Parking Guidance with ultrasonic sensors, Multicolour Ambient Lighting, LED Light Package, Climatised seats, Massage function for rear seats, ATTENTION ASSIST, etc are standard. The new S 350 L is priced at Rs. 82 lakhs (ex-showroom Delhi), while the new S 350 CDI L BlueEFFICIENCY comes at Rs. 80.50 lakhs (ex-showroom, Delhi).

As an exclusive world first for the 2010 S-Class, SPLITVIEW technology is being offered. With two views on a single screen, both the driver & the front passenger can view different functions simultaneously on the screen. A wireless headphone with remote ensures that the co-passenger does not interfere with the driver’s focus while on the road. Great attention has been given to the Rear Seat comfort and entertainment package for the rear-passengers. New introductions include redesigned rear entertainment screens with remote control & 2 wireless headphones as well as standarad massage function for the rear passenger.

[Via: Motorbeam]

Mercedes New E-Class Diesel Is Coming To India

Saturday, November 7th, 2009 |

Mercedes Benz India launched the all new E-Class on 23rd September, 2009. It was initially available in only one variant - the top of the line - Avant Garde which is priced at Rs. 47 lakhs (Ex-Showroom New Delhi).

But now as expected they are all set to launch the diesel variant of New E-Class in India which is going to be launched on 12th November. New E-Class 350 CDI will be powered by a 2987cc engine which generates 225 Bhp of power and 540 Nm of torque. The company will also introduce BlueEFFICIENCY technology in the diesel E-Class. This technology reduces CO2 emissions and increases fuel efficiency by upto 12%.

[Via: Cars India ]

New Mercedes E-Class Launched

Thursday, September 24th, 2009 |

Mercedes Benz India has launched the launched the all new E-Class on 23rd September, 2009. It is available in only one variant - the top of the line - Avant Garde which has been priced at Rs. 47 lakhs (Ex-Showroom New Delhi).

Mercedes unveiled the E-Class for the first time back in the 1977 (W123). Since then the E-Class got several body shapes and different engines and power. The last facelift was unveiled in 2006. Comparing to this one, the 2009 E-Class is exactly as long as the old one, but the wheelbase has been increased by 20mm.

With the New E-Class, Mercedes-Benz is presenting the pacemaker when it comes to safety, comfort and environmental compatibility in this market segment. With more than 20 new or further technical developments, this saloon further consolidates the leading position of Mercedes-Benz in the luxury class.

New Mercedes E-Class Launch On 23rd September

Wednesday, September 9th, 2009 |

Mercedes unveiled the E-Class for the first time back in the 1977 (W123). Since then the E-Class got several body shapes and different engines and power. The last facelift was unveiled in 2006. Comparing to this one, the 2009 E-Class is exactly as long as the old one, but the wheelbase has been increased by 20mm.

With the New E-Class, Mercedes-Benz is presenting the pacemaker when it comes to safety, comfort and environmental compatibility in this market segment. With more than 20 new or further technical developments, this saloon further consolidates the leading position of Mercedes-Benz in the luxury class.

Mercedes-Benz has improved the already exemplary long-distance comfort of the E-Class even further in the new saloon, including intelligent body-shell technology with up to 30 percent greater rigidity, further improved seats and a newly developed suspension whose shock absorbers automatically adjust to the current driving situation.

Mercedes Benz India will launch the all new E-Class on 23rd September this year. It is expected that it will be available in same variants in which current generation E-Class is available. Prices are expected to be on higher side as compared to present variants.

Mercedes Benz Launches Actros 4841K

Tuesday, September 8th, 2009 |

Mercedes-Benz India announced the national launch of its new, third-generation Mercedes-Benz Actros 4841K. The New Actros 4841K takes these aspects to an even higher level thus setting new standards in the heavy duty truck segment in India.

The new Mercedes-Benz Actros has both an emotive and practical design. The most eye-catching improvement in the design is the three-millimetre-thick, pressure-tight guard plate for the radiator and engine. This stainless steel component reduces damage in the region of the radiator and engine, while accentuating the powerful styling of the new mining Actros. Also, thanks to the additional protective parts, operators can avoid expensive repairs and at the same time reduce downtimes of their trucks.

Now, Actros drivers can enjoy the safety and convenience of a feature previously confined to cars: the multifunction steering wheel and the Driver Information System. All these various control and driver assist systems effectively ensure the safety of driver, vehicle and cargo during transportation. The Telligent Engine System uniquely combines economy with ecology by enabling the optimum fuel injection to make the combustion cleaner, more efficient and capable of delivering increased power.

[Via: CW]

Special Edition C-Class Launched

Friday, August 21st, 2009 |

Mercedes-Benz India, the German luxury carmaker, has launched its special edition C-Class model in the country. “The C-Class has been the star of young achievers and dynamic individuals whose lifestyles are a celebration of aspiration, ambition and drive,” said Wilfried Aulbur, company’s Managing Director and CEO.

Mercedes-Benz will produce only 60 limited edition C-Class models in order to maintain its exclusivity. The company will be launching both the petrol as well as the diesel version of the model and the special edition C-Class model will be priced between Rs 28.46 lakh and Rs 31.30 lakh.

Mercedes-Benz was once the largest luxury car manufacturer of the country now it has been pushed behind by BMW. The company has tough competition from many other luxury car manufacturers in the country too, but it is able to sustain its position among the top three luxury car manufacturers of the country and is trying to reach out to the top position it had once adorned. The company its business in the country and had announced plans to invest Rs 150 crore in network expansion in the country earlier this week.

[Via: carazoo]

Mercedes-Benz to invest Rs 4,780 crore in Chennai

Wednesday, August 5th, 2009 |

Mercedes-Benz plans to invest around Rs 4,780 crore towards increasing production capacity of trucks, at its plant in Chennai. However, the time frame for this proposed investment has not been announced by the company yet.

Mercedes, which produced about 4,000 units in India last year, is currently witnessing a slowdown in sales in the country. The German luxury car manufacturer sold only 1,500 units in the country during January-June 2009 and hopes to improve its performance in the second half. The new E-Class luxury saloon, which is due to be launched in India very soon, is expected to provide a fillip to M-B sales in the country.

[Via: indiaautomotive]

M-Class gets a Top NCAP Rating

Tuesday, August 4th, 2009 |

he latest Euro NCAP test results state that the M-Class has been designed to match the reality of an accident in the standard crash test safety concept. Equipped as standard with six airbags, belt tighteners, belt force limiters and crash-responsive NECK-PRO headrests PRE-SAFE® passenger safety system, the SUV ensures its occupants an excellent standard of protection in the event of an accident.

“Euro NCAP” stands for the independent “European New Car Assessment Programme” organised by European transport ministries, car clubs and insurance associations. The Euro NCAP publishes tests that provide consumers with accurate information based on in-depth research about the safety performance of individual car models in frontal and side collisions. The standard tests (front impact with 40 % offset, side barrier and pillar impact) cover the most frequent types of accident but only cover a fraction of the potential kinds of accidents.

Besides the Euro NCAP, the new M-Class has been rewarded with excellent test results confirmed internationally by other well-known testing organizations:

• The M-Class has received the ‘best grade in the frontal and side impact’ ratings by the US traffic safety organization NHTSA

• The American IIHS Institute (Insurance Institute for Highway Safety) gave the M-Class the “Top Safety Pick” award as a result of its top marks for passenger protection in the frontal, side and rear impacts

[Via: CW]

Mercedes-Benz to offer smaller, more fuel-efficient engines

Tuesday, July 21st, 2009 |

Mercedes-Benz has announced it will be offering two new engines that are smaller and more fuel-efficient, on the E-Classis. These four-cylinder diesel and petrol engines will be offered on the E200 CDI and CGI BlueEFFICIENCY models.

With 136bhp from the 2,134cc diesel engine and 184bhp from the 1,800cc petrol, these engines are likely to offer less than stellar drivability, but will offer outstanding economy - 19km/l for the diesel and 14km/l for the petrol.

‘Sophisticated, efficient four-cylinder engines make for lower fuel consumption and less environmental pollution without having to compromise on classic Mercedes attributes such as ride comfort and driving enjoyment,’ says a Mercedes-Benz press release.

[Via: indiaautomotive]

Mercedes-Benz Fashion Week kicks off in Berlin

Friday, July 3rd, 2009 |

Photographer Peter Lindbergh created these visuals with the beautiful new Mercedes-Benz E-Class Coupé along with Mercedes-Benz’s fashion brand ambassador, Julia Stegner. Dresses for Ms Stegner and other models were provided by fashion label Escada.

The fifth edition of the Mercedes-Benz Fashion Week kicked off in Berlin yesterday, and will conclude on Saturday, the 4th of this month. The first two days of what’s said to be Germany’s most important fashion event saw a unique fusion of fashion and automobiles.

DTM racing driver Susie Stoddart drove in with Mercedes-Benz fashion brand ambassador Julia Stegner, in the SLR Roadster, to the red carpet at Berlin’s famous Bebelplatz. ‘I think it’s fantastic that Mercedes-Benz, as part of its worldwide fashion activities, gives outstanding talents from domestic markets the chance to present their fashions on a major international runway,’ said Stegner.

Among the various activities at the Fashion Week, Gorden Wagener, head of Mercedes-Benz design, showed how modern automotive design works. At the Mercedes-Benz designo stand, Wagener’s team of designers created a likeness of the new E-Class Coupé by arranging strips of coloured adhesive tape on a large display.

Similar to the sketches and patterns employed in fashion design, the so-called tape technique is a creative process used to develop forms and silhouettes for new vehicles. Ever since the debut of Mercedes-Benz Fashion Week Berlin in July 2007, Mercedes-Benz designers have been on hand to demonstrate in person how the design of a new vehicle is created.

Star photographer Peter Lindbergh created an impressive montage of visuals with the beautiful new E-Class Coupé along with Julia Stegner, wearing an exclusive evening dress by Escada, and a bevy of other models. The visuals will later be used in various marketing and promo campaigns for the E-Class Coupé, which, unfortunately enough, isn’t very likely to come to India.

[Via: indiaautomotive]